How can i store and retrieve strings with ' (Single quote) ??

Is there an escape char. that i can use to escape a ' in strings while storing the data. If there is any other way one could store and retrieve a single quote (') in varchar2 data type columns.

Your feedback is greatly appreciated !!

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******************oOOOo**oo**oOOOo*************************


*  Bharat Yarlagadda            e-mail: byarlaga_at_ford.com *

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*  Intelligence is like underwear, everyone has it but    *

*  you don't have to show it off.                         *

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