Re: Database design question

Dunn & Bradstreet I believe is one name, if I'm not off my rock, another is Mckinsey & Company, Inc.

On Tue, 07 Aug 2001 00:46:53 GMT, "Richard Calano" <rcalano_at_optonline.net> wrote:

>Does anyone know of where I can find some info on modeling marketing
>research databases? For example, I have a questionnaire going out to 100000
>people and I need to track all of the respondents. There are quite a few
>ways of building the database and am looking for some suggestions from
>someone on what has worked and what has not worked.
>
>We will need to generate reports from the data and I expect to build summary
>tables/views for reporting. But how normalized do these databases get and
>how is the best way to model questions responses etc.
>
>Any ideas would be appreciated.
>
>Thanks
>
>
Received on Mon Aug 06 2001 - 19:57:27 CDT