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Oracle OpenWorld 2016: Why Should You Attend?

Wed, 2016-07-27 11:05

With Oracle OpenWorld 2016 fast approaching, we wanted to touch base to ensure you've registered! If you haven’t already booked your spot to attend Oracle OpenWorld 2016, this is the best time to do so. Why? We’ve got some very important reasons.

1. The Early Bird Discount: This is the last week to save $500 off the conference pricing. The special rate ends July 31. Also when you register with Early Bird, you have a better chance of scoring a hotel near the Moscone Center.

2. Entertainment: The OpenWorld team is just a few days away from making the amazing entertainment announcement for the Oracle Appreciation Event. RSVP to the Facebook Event to be the first to hear of the news. By locking in your spot as a conference attendee, you’ll get to attend all of the Oracle OpenWorld evening receptions—including the aforementioned Appreciation Event, which promises to be one of the best yet!

3. Learning: This year we are rolling out even more opportunities for you to expand your learning at Oracle OpenWorld. In addition to the agenda, keynotes and sessions, we’re launching new ways for you to soak up knowledge—from Oracle, your peers, and even from the friendly guys pictured below. We want you to experience Oracle beyond session rooms and keynote halls. From wearables, to customer journey mapping, to robotics, we think you'll leave Oracle OpenWorld seeing tech differently. We'll also be publishing our Digital Experience Focus On Guide in the coming weeks, which will be your one stop shop to all things DX at OpenWorld 2016!

You don’t need a special code to save on Oracle OpenWorld. Just be sure to hit the “register” button before July 31, and you’ll automatically receive the Early Bird discount. 

See you in a few short months in San Francisco!

WebCenter SIG Webcast: WebCenter Content & Imaging

Mon, 2016-07-25 13:41
 Oracle WebCenter Content & Imaging Product Roadmap Review

The WebCenter SIG is hosting a webcast on July 26th at 12:00pm Central time.

Featured Speaker: Marcus Diaz, Sr. Principal Product Manager Oracle Corp.

This webcast will recap all the major enhancements in the WebCenter Content & Imaging product line for the, , & releases and will discuss possible candidate enhancements for the WebCenter Content release.

Register for the webcast here!

Modernize Oracle Forms: Go Mobile! A Webcast You Won't Want to Miss!

Thu, 2016-07-21 12:36

Authored by Dan Brooks, Product Marketing Manager, Oracle Mobile

As many of you know, Oracle Forms provides the backbone for hundreds of thousands of business applications. However, in today's modern work environment, employees want fast, flexible, easy-to-use mobile apps that can connect to their company's backend data infrastructure.  But how can you take your legacy Forms applications and convert them into what employees expect without rebuilding your entire system at a considerable cost?  

Join us for a live webinar, on Thursday, August 4th at 1pm EDT / 10am PDT, to learn how Oracle Gold Partner, AuraPlayer, can leverage your organization’s existing Oracle Forms systems and Oracle Mobile Cloud Service to create mobile API’s without redevelopment cost or risk.  With this solution, employees can be more more productive - anywhere, anytime!

Martin Jarvis, Oracle Sr. Director of Mobile Market Development, and Mia Urman, CEO of AuraPlayer, will cover the following:

  • How to extend your Oracle Forms applications without having to change a single line of code, while production systems remain untouched
  • How to deliver on a platform that's built on open standards and connects to any app and to any backend system
  • How to deliver modern, on-device apps that use native services (camera, GPS, etc.) for richer Forms capabilities
Sign up for this live webinar today!

Follow us: @OracleMobile

Join the conversation on LinkedIn

Modernize Customer Engagement

Thu, 2016-07-14 08:34

Digital trends are changing the current landscape. Email, web, social, mobile, content and digital technologies are all evolving and with that, so have customer expectations. Customers want seamless experiences when they are interacting with your brand. They want to have streamlined communications and have consistent messages across multiple channels. 

But in reality, this just isn’t happening, and consumers are receiving inconsistent messages. Marketers send millions of messages and emails a day to customers – the latest offer or sale, the seasonal promotion – and many times it’s not very specific to that customer or their needs. In fact, 96% of consumers say they receive mistargeted ads or promotions each day. Gleanstar Research estimates is costs companies $958M each year in inefficient and ineffective content marketing spend.

While everyone likes to complain about email, this messaging challenge is really a cross-channel one. Consumers have a fragmented experience across channels, and we all live it as consumers every day. For example, you might purchase a product on the web, and that could automatically trigger an email with an email marketing system. But when a few days pass, you get an ad for the same product you already purchased. As you are probably aware, this can be quite frustrating and Accenture actually did some research around this, and found that 78% of customer receive a fragmented experience as they move from channel-by-channel.

But customers aren’t the only ones who need to be engaged. Partners and Suppliers do as well. 42% of partners are not clear how vendors use their feedback, according to Gallup. Which also indicates there are broken experiences and inconsistencies not only across channels, but stakeholders as well. 

Can you relate to any of these challenges? What is needed to solve these challenges and modernize customer engagement? There is a solution to solve these challenges that Marketers and Services organizations face -- Digital Experience solutions for Marketing and Services to Modernize Customer Engagement.

We invite you to read this solution brief to learn how Oracle’s digital experience solutions for marketing and business services can help you improve brand loyalty, deliver self-service to suppliers and partners and help you overall modernize customer engagement.

IOUG WebCenter Special Interest Group Survey

Thu, 2016-07-07 10:07

The WebCenter Special Interest Group (SIG) is interested in hearing from you! We are conducting a brief four question survey to get a better understanding of where Oracle WebCenter customers are at today with their current usage of WebCenter solutions and to gauge your interest in learning more about WebCenter topics.

Please take a moment to answer this short survey. Your input is important to us! Understanding where WebCenter customers are at now is critical to helping you move forward in the future.

The WebCenter SIG

Digital Engagement: What Every Business Needs to Know

Mon, 2016-06-27 08:13

The post below, originally authored by Martin Cookson, Director of Mobility at Oracle EMEA and posted on the Oracle EMEA blog, does a great job at describing the challenges organizations are facing when it comes to digital experience and engagement, and what you can do to ensure your digital engagement strategy is successful. Martin's blog post also sets the stage nicely for topics we'll be discussing in the coming weeks and months around how you can use digital experience solutions in the cloud to modernize employee engagement, customer experience and applications infrastructure. We've got a lot of great use cases around these topics we can't wait to share with you, so please stay tuned!

Author: Martin Cookson, Director of Mobility at Oracle EMEA

Digital is throwing up new challenges and opportunities for businesses. On the one hand companies face challenges from disruptive ‘digitally native’ competitors, rapidly taking significant market share, or worse: redefining the traditional market entirely. Take that now classic example of Amazon, which revolutionized online retail with 1-Click Ordering and has subsequently launched Amazon Web Services. On the other hand, companies are finding that they can create significant new revenue streams and enter new markets through the use of digital technologies within their traditional businesses. Chemicals company Monsanto, for example, has branched out into the delivery of data science technologies for the agriculture sector.

The digital revolution is also an opportunity for any business to transform its own operations and in doing so, find new markets, develop new business models, and engage with consumers in innovative ways. To do this, however, companies must understand the nature of digital engagement and the possibilities that it affords.

Digital engagement in action

Digital engagement is of course driven by leveraging technology but success is about ensuring positive outcomes. It encompasses creating new revenue streams, seeking out new business opportunities, finding a competitive edge, creating efficiencies, and better serving customers.

One great example of an established business benefiting from digital engagement is Floyd Medical Center in the US, which is using its new web experience management platform to improve the way it communicates. Floyd Medical Centre today uses its web presence as an important community resource and marketing tool as it faces up to the challenge of increased competition in the region.

The healthcare system also includes an intranet that provides important information and resources for employees across the organization, as well as for departmental teams. Employees can now securely access the intranet, which is updated with new content daily, either in the office or remotely; while improved search and segmentation capabilities enable employees to find internal content more quickly. The result is a more effective workforce better able to service customers and deliver a competitive edge.

One of Europe’s largest and busiest airports, meanwhile, is using beacon technology to track travellers across its premises. Not only can the airport know exactly where an individual is at any time, but it can use the data it gathers to have new interactions with people at every stage of their journey. This enables it to target people with tailored information, whether it’s marketing messages in duty free, hotel and taxi recommendations at arrivals, or relevant advice at check-in or immigration.

Finally, News Limited in Australia has overhauled its publication systems and processes to remain competitive in the digital age; particularly to provide content designed for mobile devices and to introduce new services, such as paywalls for premium content. Its new digital content management platform allows the company to publish stories in less than 90 seconds, compared to 15 minutes in the past, allowing the company to stay on top of breaking news in real-time. News Limited has also added new features, such as story and gallery wizards and intelligent, internal search and automated editorial-content enhancement functions that have increased the quality of content and enabled greater customer satisfaction and higher subscription numbers.

Intelligent, in-the-moment customer experiences

So what are these businesses doing that sets them apart from their competitors? Or to put this question another way: what can businesses do to ensure their digital engagement strategies are successful?

First, businesses must adopt a mobile first strategy and engineer their services from the outside in (i.e. think with mobile devices and end user needs in mind). Businesses should then look to create value and loyalty while reducing the cost of operations by building intelligent, in-the-moment experiences across different channels simultaneously, in-context and collaboratively. This is all about knowing the user; not just about who they are and what they like etc., but what they are doing now; where they are and who and what they are near.

This is why the above-mentioned airport is enjoying such success from its beacon technology – it enables a service that is all about the customer at a precise moment in time, it meets a need, in context and through the perfect engagement channel. This is what digital engagement is all about – exceptional customer experiences through intuitive services that build customer engagement and loyalty.

Enabling digital engagement

Any business serious about creating disruptive digital engagement needs to adopt a mature digital engagement platform. The agile nature of digital engagement means that any such platform must be based on cloud computing technology. This is because only the cloud can deliver the flexibility, integration capabilities and speed businesses need to innovate and take engagement models to market before their competitors.

The cloud is also where many of the services digital engagement platforms leverage are based – such as Facebook, Google Maps and Apple Notifications and Twitter – and it makes sense to build the platform as close to these services as possible. Finally, the cloud delivers the cost-effective business models and appropriate operations models (for example, DevOps), required to make digital engagement a success.

Today’s cloud for tomorrow’s needs

However, cloud platforms are not all created equal. As businesses look to enable digital engagement, they must select cloud platforms capable of accelerating their digital transformation, integrating core business systems with modern engagement and delivery platforms, and giving them a competitive edge. This requires a holistic digital engagement platform comprising middleware and database software that delivers against the core areas of digital engagement, such as mobile, the Internet of Things, content and collaboration, digital web experience and business process agility. These are all elements that tie directly to building and deploying transformational omni-channel customer experiences.

It is crucial to point out that the right digital engagement platform is not simply an enabling technology - it is a strategic engine of innovation and absolutely essential to creating compelling customer services. The right cloud platform provides application developers within businesses with the ability to test and develop new and innovative customer services in low-cost, intuitive cloud environments, using pre-configured development tools. This approach dramatically reduces the cost and time associated with innovation.

Moreover, a hybrid cloud approach, which brings together both public and private cloud elements in combination with on-premises systems, enable businesses to rapidly scale up applications that have been proven to be successful within the test environment. It is an ideal approach for businesses that due to regulatory or policy reasons have not been able to move to the public cloud as fast as they would like. In today’s environment all businesses need to think of themselves as start-ups and look to deploy cloud platforms that help them innovate at speed and low cost – whether that is public, private or hybrid solutions.

No-one has a natural right to the digital future. Businesses will have to fight hard, be brave and experiment. The rewards are there to be won, but those who have no stomach digital transformation will find themselves in a fight for survival.

DEADLINE EXTENDED! Win a FREE PASS to Oracle OpenWorld 2016: Oracle Cloud Platform Innovation Awards - Submit Nominations by June 30th 2016!

Tue, 2016-06-21 09:45

Call for Nominations:
Oracle Cloud Platform Innovation 2016

Are you using Oracle Cloud Platform to deliver unique business value? If so, submit a nomination today for the 2016 Oracle Excellence Awards for Oracle Cloud Platform Innovation. These highly coveted awards honor customers and their partners for their cutting-edge solutions using Oracle Cloud Platform. Winners are selected based on the uniqueness of their business case, business benefits, level of impact relative to the size of the organization, complexity and magnitude of implementation, and the originality of architecture.

Customer Winners receive 
a free pass to Oracle OpenWorld 2016 in San Francisco (September 18-September 22) and will be honored during a special event at OpenWorld.  

Our 2016 Award Categories are:

To be considered for this award, complete the online nomination forms and submit before June 30th, 2016. For any questions email: innovation-cloud-platform_ww_grp@oracle.com

NOTE: The deadline to submit all nominations is 5pm Pacific on June 30th, 2016. Customers don't have to be in production to submit a nomination and nominations are for both Cloud and on-premise solutions.

Now Available: Oracle Digital Experience Infowall!

Mon, 2016-06-06 15:35
Oracle Corporation Engage People Anytime, Anywhere from Any Device Connect Faster. Simplify Self-Service. Re-Define Engagement.
Are you looking to improve IT productivity, drive efficiency and foster innovation? View this InfoWall to learn how you can enhance employee productivity and mobility through self-service, engagement and application extensions. Discover how the Oracle Cloud Platform for Content and Process reduces IT administration overhead, enforces enterprise wide security and drives agility and innovation. The results -- effective customer engagement directly impacting revenue growth.

Learn how you can:
  • Collaborate anywhere, anytime and from any device
  • Simplify business process automation
  • Communicate and collaborate more effectively
Red Button Top View the InfoWall Red Button Bottom Infowall View the InfoWall to discover how to enable the next wave of productivity and innovation.
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TEAM's Informatics Webcast: Don't Regret - Redact & Protect Sensitive Information

Tue, 2016-05-31 08:21

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Sensitive data is extremely important to protect for your organization. Release of public records, data breaches, and simple sharing between parties can cause unnecessary distress and costs when names, addresses, credit card numbers, etc. become public. Personally Identifiable Information, or PII, is any data that could potentially enable identification of a specific individual. This data being made public can dramatically increase the potential for identity theft and removes the level of anonymity necessary in public disclosures.
With a single disclosure breach reaching an estimated cost as high as seven million dollars ($7m) and affecting all manner of agencies, corporations, and hospitals across the globe every year, why regret not securing your documents at the point of capture?
TEAM's Redaction Engine utilizes multiple technologies to scan for and identify sensitive data and then enables automatic redaction of that information in subsequently generated PDFs.
Join this Webinar to secure your organization's future and protect from unnecessary litigation due to a preventable data breach.

Features & Benefits
  • Ability to handle both scanned and electronic data
  • High accuracy in field recognition with confidence threshold
  • Maintain compliance protocols such as HIPPA, PCI, and many more
  • Integrated into Oracle WebCenter Content 11g & 12c
  • Reporting via search analytics
  • Pattern Recognition (regex and basic) redacts information such as:
    • SS number
    • Date of Birth
    • Home Address
    • Identification number/medical forms
    • Credit Card numbers

TEAM's Redaction Engine Webinar
June 23rd, 2016 - 1:00PM CST 

Stay up to date with TEAM:

On Demand Webcast: Driving a Connected, More Productive Next-Gen Workplace

Thu, 2016-05-26 09:25
Over the past two decades technological change has transformed business processes. Among the biggest changes is mobile ubiquity.

Finding ways to engage with customers in a mobile world is becoming increasingly challenging for outdated systems to handle.

Discover how a cloud platform can unite content, social, and mobile engagement with simplified line of business automation, as well as microsites and communities for an integrated next-generation workplace in this on demand webcast. View today!

On Demand Webcast: Driving Improved Sales Productivity and Customer Engagement with Cloud

Tue, 2016-05-24 05:35
The digital age has radically changed sales and customer service, from the way sales reps conduct work to how customers interact with brands. Being able to access information anytime, anywhere is an imperative for sales reps and customers alike.

So, how can you meet these rising expectations to the delight of your account reps as you help boost the bottom line without decimating your IT budget on costly CRM purchases?

This brief webcast discusses how cloud content, tools and processes can improve sales performance, shorten sales cycles, and improve customer engagement. We reveal how cloud tools can transform sales productivity and customer engagement in your enterprise, and ultimately drive revenue. View today!

ADVISOR WEBCAST: WebCenter Enterprise Capture General Functionality and Information - Jun 22nd

Thu, 2016-05-19 11:05

Reposting from the WebCenter Content Proactive Support blog. This blogpost author was Alan Boucher. 

ADVISOR WEBCAST: WebCenter Enterprise Capture General Functionality and Information


  • Wednesday, June 22, 2016 08:00 AM (US Pacific Time)
  • Wednesday, June 22, 2016 11:00 AM (US Eastern Time)
  • Wednesday, June 22, 2016 05:00 PM (Central European Time)
  • Wednesday, June 22, 2016 08:30 PM (India Standard Time)


This one hour session is recommended for technical and functional users who are using WebCenter Capture and those that may be planning on using it but would like more information.This is a presentation on the base functionality of the Oracle WebCenter Enterprise Capture product.

Topics Include:

    • What is Enterprise Capture and why is it useful?
    • What tools come with Capture / what functionality do those specific tools provide?
      • Client
      • Import Processor
      • Document Conversion Processor
      • Recognition Processor
      • Commit Processor

Duration: 1 hr

Current Schedule and Archived Downloads can be found in Note 740966.1.

WebEx Conference Details

Topic: WebCenter Enterprise Capture General Functionality and Information
Event Number: 596 238 193
Event Passcode: 909090

Register for this Advisor Webcast: https://oracleaw.webex.com/oracleaw/onstage/g.php?d=596238193&t=a

Once the host approves your request, you will receive a confirmation email with instructions for joining the meeting.

InterCall Audio Instructions

A list of Toll-Free Numbers can be found below.

  • Participant US/Canada Dial-in #: 1866 230 1938    
  • International Toll-Free Numbers
  • Alternate International Dial-In #: +44 (0) 1452 562665
  • Conference ID: 11837830


Taming the Paper Tiger with Oracle Forms Recognition

Mon, 2016-05-16 11:16

Author: Dwayne Parkinson – Solution Architect, TEAM Informatics

tiger512We all like to believe that technology makes everything somehow better, right? Our parents’ watches tell time and maybe the date while mine gives me the weather, tells me when to get up and exercise, tracks calories, integrates with email and sends text messages. Seemingly everything from our refrigerator to our garage door opener to the latest and greatest ERP system is connected to our phones and devices these days. Yet amidst all this technology and integration, lurking somewhere in the bowels of virtually every company and organization is a massive pile of paper.

They say the first step to fixing a problem is to admit that we have one.  So let’s admit what the problem is: paper.  It used to be that paper went back and forth between companies as a record of the various transactions.  If you placed an order, it was on paper.  When you got a shipment, there was more paper.  When you needed to pay, there was a paper invoice.  And up until recently, when you paid, someone somewhere was potentially issued a paper check. With the advent of the Electronic Data Interchange (EDI), electronic transactions thankfully became the standard – or so we’d like to think.  What’s really happened however is that only those transactions between electronically astute organizations have migrated to EDI, while smaller organizations and those facing significant technology challenges have unfortunately remained largely paper-based.

Read the article in it's entirety here.

Win a FREE PASS to Oracle OpenWorld 2016: Oracle Cloud Platform Innovation Awards - Submit Nominations by June 20th 2016!

Fri, 2016-05-13 11:49

Calling all Oracle Cloud Platform Innovators

We invite you to Submit Nominations for the 2016
Oracle Excellence Awards:
Oracle Cloud Platform Innovation

Click here, to submit your nomination today!

Call for Nominations:
Oracle Cloud Platform Innovation 2016

Are you using Oracle Cloud Platform to deliver unique business value? If so, submit a nomination today for the 2016 Oracle Excellence Awards for Oracle Cloud Platform Innovation. These highly coveted awards honor customers and their partners for their cutting-edge solutions using Oracle Cloud Platform. Winners are selected based on the uniqueness of their business case, business benefits, level of impact relative to the size of the organization, complexity and magnitude of implementation, and the originality of architecture.

Customer Winners receive
a free pass to Oracle OpenWorld 2016 in San Francisco (September 18-September 22) and will be honored during a special event at OpenWorld.  

Our 2016 Award Categories are:

To be considered for this award, complete the online nomination forms and submit before June 20th, 2016. For any questions email: innovation-cloud-platform_ww_grp@oracle.com

NOTE: The deadline to submit all nominations is 5pm Pacific on June 20th, 2016. Customers don't have to be in production to submit a nomination and nominations are for both Cloud and on-premise solutions.

Go Mobile and Upgrade your Oracle Forms with Auraplayer

Wed, 2016-05-04 10:38

Author: Mitchell Palski – Oracle Fusion Middleware Specialist

Let’s start off with this? Why would you upgrade your Oracle Forms applications? Oracle Forms Builder and Oracle Forms Services have been upgraded to simplify the development and deployment of Forms applications on the Web. In a world where very few applications stand-alone and need to integrate into their Enterprise, Oracle recognizes the importance of being able to persist your legacy Forms applications into the future while enabling your Service-Oriented Architecture to leverage their capabilities. The future of Forms includes improving the Java-based Web user interface and extending product "openness" by allowing Java integration on all three tiers

Aside from improving your traditional Oracle Forms offering, there is a new consideration that many of us have never had to deal with in the past – mobile access. Oracle Forms and Reports are such convenient tools for developing applications for our mobile workforce, but yet they’ve been restricted to the use of laptops and desktop machines. Here’s the good news – Oracle partner Auraplayer has the skillsets and the software to help your organization quickly and efficiently overcome that obstacle.

Why did I say “skillset”? Well, Auraplayer has some really talented people in their management ranks that have been working with Oracle’s Fusion Middleware technology for a long time. One of the challenges that I had when I first heard about Auraplayer was understanding their value for my customers, so I talked to CEO Mia Urman and she helped explain to me that Auraplayer isn’t just selling a product (you’ll hear about that in a minute), they’re also helping customers upgrade. Oracle Forms has been around for so long that there aren’t a ton of projects out there that have the same personnel on staff as when they first started. Auraplayer brings the industry expertise to mitigate your risks and deliver a successful Forms upgrade so your team can start taking advantage of all the new features 12c has to offer.

Upgrades aren’t the most exciting projects in the world, so woopty-doo right? Well, the reason that I’m excited is because if you’re working with Auraplayer to upgrade your Forms application why not let them tell you about their Mobile offering while they’re their? I won’t try to go through all of their features in this post today, but let me give you the highlights (from my perspective):
  1. You don’t have to change your Forms applications. Re-writing code to enable a mobile UI can be costly, it can take a long time to complete, and it requires support from your development team after deployment.
  2. Auraplayer will REST-enable your Forms application so you can consume services across the Enterprise, making integration easy and mobile development fast and efficient.
  3. Couple Auraplayer with Oracle Mobile Cloud Service and you have a complete project plan from start to finish.
    • Define and enable processes
    • Automatically generate services
    • Develop UI and consume services – works on any mobile device

So, do your end users have smart phones and tablets? Yes they do. Do you need up upgrade your legacy Forms apps and get those users actively using them in the field? You tell me!

New York City Metropolitan Transportation Authority (NYC MTA) figured out a way to use Auraplayer to “work smarter, not harder” by leveraging Auraplayer. Read about their success here: https://blogs.oracle.com/mobile/entry/new_york_mta_mobile_cloud 

If you want to learn more, check out these videos by Grant Ronald:

Oracle OpenWorld 2016 - Call for Papers Deadline is May 9!

Mon, 2016-04-25 15:07
If you’re an Oracle technology expert, conference attendees want to hear it straight from you. So don’t wait—proposals must be submitted by May 9. You have two weeks left to submit!

Oracle OpenWorld 2016

Wanted: Outstanding Oracle Experts

The Oracle OpenWorld 2016 Call for Proposals is now open. Attendees at the conference are eager to hear from experts on Oracle business and technology. They’re looking for insights and improvements they can put to use in their own jobs: exciting innovations, strategies to modernize their business, different or easier ways to implement, unique use cases, lessons learned, the best of best practices.

If you’ve got something special to share with other Oracle users and technologists, they want to hear from you, and so do we. Submit your proposal now for this opportunity to present at Oracle OpenWorld, the most important Oracle technology and business conference of the year.

We recommend you take the time to review the General Information, Submission Information, Content Program Policies, and Tips and Guidelines pages before you begin. We look forward to your submissions.

Submit Your Proposal

By submitting a session for consideration, you authorize Oracle to promote, publish, display, and disseminate the content submitted to Oracle, including your name and likeness, for use associated with the Oracle OpenWorld and JavaOne San Francisco 2016 conferences. Press, analysts, bloggers and social media users may be in attendance at OpenWorld or JavaOne sessions.

Submit Now.

Driving Content Experience at Modern Marketing Experience Conference 2016

Mon, 2016-04-25 13:49

Heading to the Modern CX Conference this week? Looking to participate in the Modern Marketing Experience 2016 conference? Or just happen to be in Las Vegas this week? Then don't miss connecting with us!

Where the best of marketing minds and thought leaders collect, Modern Marketing Conference 2016 is expecting thousands of attendees this year as they immerse in demos, solution showcases, industry keynotes, product strategy sessions, customer presentations, and more. The conference is taking place at MGM Grand, Las Vegas from April 26-28, 2016.

You, as marketers know, the importance of content. And yet, the reality is that while about a quarter of our budget is spent building content, 70% of it goes unused. How can we maximize content usage, consumption, distribution and optimal presentation? How do we get the most mileage from our content?

Join our Oracle executive, Mariam Tariq and industry thought leader,Tina Miletich, who is the CEO and founder of HEEDGroup a creative strategy consulting practice that designs and implements successful customer engagement initiatives as they discuss the importance of Marketing Asset Management and the role technology plays in driving brand consistency and content optimization. While Mariam has extensive experience in product management for digital experience solutions and sites experience, working on Oracle WebCenter solutions, Tina has had an extensive digitally focused career and her teams have won many awards including an Effie, several IAC awards, a Silver IDSA and short-listed for a Cannes Cyber Lion. Tina also teaches Digital Strategy at NYU - SPS in the Masters of Marketing Program. So, don't miss their session:

Create, Collaborate, and Distribute Marketing Assets to Ensure Brand Consistency
Thursday, April 28, 2016
8:00 a.m. - 8:45 a.m.
MGM Grand Conference Center, Room 318

And while at the conference, do check our solutions live in action by visiting us in the Exhibit Hall at the Digital Experience kiosk. We are there through the exhibit hours and during dedicated exhibition schedule.

So, see you there?

AIIM Conference 2016 | NOLA | April 26-28

Mon, 2016-04-18 13:02

Oracle is proud to be a Platinum sponsor of the AIIM 2016 Conference, taking place April 26-28 in New Orleans, where we will have a booth, lead a roundtable session, and participate on a sponsor panel!

Roundtable (Group Therapy Session), Wednesday, April 27 at 3:35 p.m.:
Connect Faster, Simplify Self-Service and Re-define Engagement 
Are you looking to improve IT productivity, drive efficiency and innovation? Attend this roundtable to learn how you can enhance employee productivity and mobility through self-service, engagement and application extensions. Hear firsthand from your peers as we discuss how the cloud model reduces IT administration overhead, enforces enterprise wide security and drives agility and innovation.  The results -- effective customer engagement directly impacting revenue growth.
Oracle Speaker: David Le Strat, Senior Director Product Management, Content and Process, Oracle

Sponsor Panel, Thursday, April 28 at 10:00 a.m.:
Topic: Insight: Understand and Engage 

  • Get a complete view of the customer -- and act upon it
  • Extract valuable business data to improve business decisions
  • Improve collaboration with customers, employees, and partners
Oracle Panelist: David Le Strat, Senior Director Product Management, Content and Process, Oracle

Booth #13 at the Solutions lounge, April 26-28:
  • Cloud Platform live Demos
  • Giveaways
601 Loyola Avenue
New Orleans, Louisiana, USA, 70113
Date: April 26-28, 2016
About AIIM 2016: Digital Transformation in Action 

We are at a unique moment in time. During the next 3-5 years, the accumulated impact of geometric improvements in technology will force organizations to transform or risk irrelevancy. In these chaotic and disruptive times, information is your most important asset. Learn the skills needed to manage it at The AIIM Conference 2016.

Join us for three days of interactive sessions and engaging conversations packed with solid action items to take back to your office. You will learn how to:

  • Automate your business processes to save time and money
  • Protect and secure your information with governance
  • Gain insight to better understand and engage your customers and employees

GET SOCIAL: #OracleDOCS #OraclePCS #OracleSCS

Register today! We hope to see you there. 

Recruit Millennials with Innovative Oracle Cloud Projects

Wed, 2016-04-13 08:55
Author: Mitchell Palski – Oracle Fusion Middleware Specialist

Millennials entering the workforce are searching for entry-level jobs that are exciting, offer opportunities for advancement, foster team-building environments, and emphasize a performance-based reward system. Government jobs are not traditionally known for holding these qualities and are instead revered for their stability, employee benefits, and commitment to public service. So as Team Leaders in Project Management positions across government IT, how can we create jobs that meet the expectations of a millennial workforce that also align with our mission statements? How can we attract young talent in work environments that are less known for innovation and more known for bureaucratic obstacles?

Did you know? According to a November 2015 article in the Washington Post: 

“Overall, about a third of the private-sector labor force was born between 1980 and 1995, but younger workers make up only a quarter of federal, state and local government employees.”

In our world, the status quo is comfortable and stable. Less change means less risk and more reliable public service for citizens. Our leadership has been, and is continuing to look for improvements in technology and processes that create efficiencies and improve productivity. While trimming budgets and boosting operational costs might get your mayor and taxpayers enthused, those aren’t exactly the buzzwords that millennial IT professionals are throwing around in their post-graduate job searches.

Enter the role of Cloud. And what better platform than the Oracle Cloud - the industry's broadest and most integrated public cloud, offering best-in-class services across software as a service (SaaS), platform as a service (PaaS), infrastructure as a service (IaaS). Cloud development allows your organization to dream up new and innovative projects quickly and inexpensively. How?

  • Infrastructure: now you don’t have to wait for your administrators to procure new hardware, install a new database, secure connectivity, etc. Just use browser-based wizard-driven tools to provision and integrate your IT infrastructure rapidly and securely.
  • Technical Tools for Business Users: Oracle’s toolsets are tailored to technical users, but aren’t restricted to Programming Gurus. Drag-and-drop form and process building with in-context assistance makes creating new services intuitive for the business users which means you can minimize expensive technical training.
  • Rapid Application Development: Live preview, one-click deployment, automated back-ups and security patches; they all allow you organization to focus on end-user functionality rather than getting bogged down in the muck of managing new development environments.
So here’s the thought process…
  1. Government needs to attract younger talent to not only fill employment needs, but also to breath fresh life into our public service projects.
  2. Millennials are attracted to innovative projects that give them the chance to get visibility for their achievements.
  3. Oracle Cloud can provide your organization with the tools you need to start-up Millennial-friendly IT projects, while minimizing the costs of infrastructure, training, and administrative support.

The best way to get started is to talk to your local Oracle Account Manager to find out more, identify a use case that’s been on your “to-do” list, then sign up for a free trial of one of our Cloud services and give it a try!

Check out Oracle’s Cloud Platform at https://cloud.oracle.com

WebCenter Sites and Sites Cloud Service Accessibility

Mon, 2016-04-04 11:53
Author: Mitchell Palski – Oracle Fusion Middleware Specialist

One of the major requirements for public facing websites is usually to conform to standard Web Accessibility Guidelines. Oracle demonstrates the adherence of our products by issuing Voluntary Product Assessment Templates (VPATs). Oracle uses the VPAT to represent the degree of conformance to various accessibility standards and guidelines, including Section 508 (as released in 2001), Web Content Accessibility Guidelines (WCAG) 1.0, and WCAG 2.0.

Oracle’s Web Content Management (WCM) offering – WebCenter Sites – is a leader in the category (according to Gartner’s Magic Quadrant for WCM). WebCenter Sites provides the tools for business users to build intuitive digital experiences for end-users that adapt to their behavior and dynamically deliver content based on that behavior. Each website is enabled with social tools, intelligent user-segmentation, native integration with document management and customer relationship management tools, and an out-of-the-box mobile-friendly interface. WebCenter Sites can be deployed on-premise or in the Cloud as Sites Cloud Service (SCS) – an option of Document Cloud Service.

When it comes to accessibility, what developers and integrators really want to know is – “Can I check off the box that says WebCenter Sites conforms to Section 508 and WCAG?”

Make the judgement for yourself:

What it boils down to is this:

  • WebCenter Sites and Sites Cloud Service conform to the Section 508 standards and the WCAG standards at the “AA” level by providing the toolsets to:
    • Facilitate the development of accessible web content and web sites
    • Enable the use of supporting technologies that certain people with disabilities use to access the web
    • Prevent instances with disadvantages users are unable to access content (or equivalent content)
  • “Admin UI” and “Builder UI” (for Sites on-premise and Sites Cloud Service, respectively) do not adhere to the same level of accessibility standards
    • This effects business users who are responsible for developing new assets (building pages, templates or workflows; defining profiles, user segments, etc.)
    • Certain work-arounds are able to be provided through product customization, preferably by an Oracle-certified partner
Were you worried about WebCenter Sites or Sites Cloud Service being able to service your disabled end-users? Well, you don’t have to worry anymore!